Even if you are new to Internet marketing and don’t have much experience yet, you would probably have heard about social media and how it’s growing more and more these days. Social media websites allow people to mingle with like-minded people about a chosen topic and there are an ever increasing number of these sites springing up on the internet these days. On these sites, communication usually embraces various forms of messaging, sharing, tagging, and commenting. But how can you use these social media sites to your advantage as an Internet marketer?
Many Internet marketers have already discovered how beneficial these sites can be for generating targeted traffic to their own websites and blogs. You could also be able to achieve an increase in sales, as these social media sites have gained a reputation for attracting converting traffic. In addition to increasing your traffic and sales, you could also leverage these social sites to establish your brand name.
If you don’t know much about generating traffic or establishing your brand, then you may have a slight difficulty in trying to understand exactly what you need to do to make effective use of this marketing tool. All businesses, big or small, can benefit from using social media marketing to generate greater traffic that will potentially make a purchase, and improve their standing in the market. Twitter is an excellent example of a micro-blogging website that allows you to keep your followers posted about activities and events happening in your life, by posting frequent short updates.
Can you imagine the impact this could have on your business if you were to post an update discussing your new product or service, or a great deal that you have found? The potential is really unlimited! Even if only 10% of your online following checked your posts, that’s still a big boost in visibility for your product or service. The more people that see your posts, the greater the marketing impact could be. Plus, how much time does it take to post a short simple update – probably only a minute or two. Therefore, just a small amount of effort and time could produce some wonderful results.
However, you will need to employ effective and tested strategies, if you want to have an successful social bookmarking campaign. The first thing you should do is bookmark your own website pages. This is quite easy and simply involves signing up to as many of these bookmarking sites as you can. It is really up to you to determine just how many bookmarking sites to join, but the more bookmarks you have, the more traffic you can generate. Don’t be afraid to ask your family and friends to bookmark your pages, every little bit helps. Make sure that you take part in the social networking websites, in other words, be active.
There are some bookmarking services that don’t have features for you to interact very much with other members, but others allow you to invite your “friends” and “colleagues” to share bookmarks. Bookmark other people’s pages, tag their bookmarks, and be a friendly person in general; you will find that people will usually return the favour.
In summary, you can really build a good sized audience for your website through social bookmarking. However, you will certainly need to have good content to really succeed with this method. Your content should be rubbish, but bookmark worthy, in other words it should be informative, interesting to read and fresh. So start yourself down the road to increased brand recognition and greater traffic by using some of these social bookmarking tips.
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